About the job
We are looking for a skilled and motivated PPC Specialist with a strong focus on the Polish market. If you have 2+ years of experience managing Google, PMax, and Shopping campaigns, and see yourself as a PPC expert more than a social media buyer, we want to hear from you. Join our dynamic team and play a key role in driving performance through data-driven strategies and creative solutions across Google, Meta, and Bing Ads.
🌟 What We Expect from You:
- Set-up, manage, analyse and scale campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimised for sales growth while hitting strict CPA/ROAS goals using Google, Meta & Bing Ads;
- Conduct thorough keyword research, ad grouping, and audience targeting to optimise campaign effectiveness;
- Create new ad ideas each month by working with the copy and design teams to develop fresh and exciting creatives;
- Day-to-day tracking and analysis on the performance of each campaign using GA4 and attribution tools. Regularly prepare and deliver performance reports to the manager, identifying successes and opportunities for improvement;
- Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimise for conversions and improve performance on the paid advertising platforms;
- Troubleshoot blockers to scale ad spend;
- Collaborate with content, design & SEO teams to find the best-performing creatives and copy;
- Stay ahead of the latest Google, Bing, Meta Ads features and advertising trends;
- Setup: Events, Audiences and APIs as needed.
🌟 What You’ll Need to Succeed:
- Experience in managing Google Ads campaigns, Meta Business account management with a proven track record of driving growth and ROAS;
- Experience in the Google Ads and Meta platforms, building campaigns, audiences, ad sets, and ads;
- Confidence in using and setting up analytics tools such as GA4;
- Demonstrate strong analytical skills and the ability to translate complex data into actionable insights;
- Exhibit excellent communication and teamwork skills, capable of collaborating with various departments;
- Have strong ownership of Google Ads account and strong decision-making skills.
🌟 What We’ve Got for You:
- International Experience: Be part of a team that operates not only in Lithuania but also in Latvia and Poland.
- Hybrid Work Model: Embrace flexibility with a 3+2 work model.
- Benefits Package: Choose from a wide range of individual benefits, significant discounts on our products and services.
- Flexible Work Hours: Plan your work hours flexibly and enjoy the opportunity to work in a vacation mode for one month.
- Personal Growth: Benefit from individual solutions for your learning and development.
- Comfortable Environment: Work in a cosy office in the city centre with parking space availability.
- Informal Culture: Engage in a culture where everyone's involvement matters from idea generation to decision-making, goal achievement, and celebrating victories together.
- Team Activities: Enjoy various team activities like breakfast with colleagues, opportunities to try partner entertainments, and fun parties.
- Salary 2800-3200 EUR gross